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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 what is crm objective


5-step CRM Software Selection Guide: A Pragmatist’s Guide to CRM Software Selections
Selecting a new enterprise customer relationship management (CRM) solution is an undertaking that requires careful planning and managed execution. And in fact

what is crm objective  I have no idea what is available?” The problem with this statement is that it is not what is available that should guide your thinking at this stage (yes this comes later for those of you who enjoy reading ahead). The real question at this early point is ‘what do you need’ to accomplish your customer relationship management objectives? Approaching this question from the ”what’s available” perspective will almost certainly lead to a myopic view of your actual requirements that is driven by the

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

CRM for Financial and Insurance Markets

Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.  

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Documents related to » what is crm objective

The Changing Face of CRM


The recent economic slowdown has illustrated how interwoven our global economies really are. The demands to increase enterprise performance has accelerated. Whether it’s to find new opportunities to increase or maintain market share, or to generate new revenue opportunities, each of these areas represent additional challenges in fulfilling customer expectations and demands. A greater

what is crm objective  level of performance than what traditional CRM tools offer. In these lean economic times, there is great competition for your customers’ business. Brand loyalty cannot be counted on to generate revenue. The current global economy and the many sales and marketing delivery systems available to the business place are increasing pressure on enterprise profitability and market share. The current generation Y has driven much of the need for instantaneous results and to meet this need, the enterprise market ha Read More

How to Choose a Hosted CRM Application for SMBs


While virtually all hosted customer relationship management (CRM) applications support sales force automation, marketing campaign management, and customer service, providing front-to-back-office integration has become a clear differentiator for small to medium businesses (SMBs). Read this white paper—which includes a handy table of evaluation criteria—to find out how to select the right hosted CRM software for you.

what is crm objective  vendor, partners, IT resources? What will on-going training, support & maintenance cost? Source: AberdeenGroup, June 2006 In a competitive global economy, organizations that focus on understanding and serving customers sustain a clear advantage. Consider vendors that provide greater visibility and operational decision-support in regards to customer, partner or supplier needs. The delivery model is no longer a primary consideration. End-users who wish to contact me for further input into their decision-mak Read More

Is Oracle Becoming Invincible?


On June 20, Oracle Corporation, the leading provider of database and enterprise software applications, announced its fiscal 2000 results, claiming that it has passed SAP to become the world's largest applications software company.

what is crm objective  better living proof of what Oracle products could possibly do for another similar global corporation? While we believe Oracle will continue to post strong results and generate strong new sales, its competition will inevitably rebound and become reciprocally hostile. Oracle will not create many friends with its swashbuckling rhetoric, and SAP realizes that it needs to change. Its partnerships with Commerce One and Clarify are a confirmation of a significant shift in its strategy as it tries to reinvent its Read More

The Lexicon of CRM - Part 3: From R to Z


CRM. C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part three of a three-part article to provide explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, we continue the Lexicon of CRM

what is crm objective  a framework for describing what is in a message and how to process it; a set of encoding rules for expressing data types, and; a convention for representing remote procedure calls and responses. SR - Service Request . The latest term for support case, problem ticket, work order, or other terms previously used. A Service Request is established in CRM software to track a customer contact through to its conclusion. It contains contact information, details about the issue or problem at hand, and usually concl Read More

To Upgrade, or Not To Upgrade: That Is Not The Question-But How To Upgrade Is


Companies can easily spend hundreds of thousands of dollars implementing an enterprise resource planning (ERP) package. After completing this rollercoaster ride, however, companies are typically faced with the question of whether to implement the latest, greatest version of the package.

what is crm objective  more gray hair (of what little they have left). Many companies cannot afford to upgrade to the newer, componentized version of the vendors' software solutions, and if they could, they would have to pay a new license fees for their difficulty. This transition may force more companies to go off maintenance, via the simple reasoning, Why pay for something that we can never get to use? But that's another story for another day. The bottom line is that managing new releases and implementation of Read More

The Real Challenge of CRM: Employee Buy-In


Your company has just selected a new customer relationship management (CRM) system for your company. Congratulations should be in order. However, your work has really just begun. You know that in order for your CRM initiative to be successful, you’ll need buy-in from your users. What steps do you need to take to ensure buy-in and achieve real implementation success?

what is crm objective  we call “quick wins”. What we mean by this is quite simple. Choose a few key hot priority areas that are must haves in your CRM initiative and make sure these key feature areas are included in the very first phase of the implementation. And then make sure you are able to deliver this to your users in a very short amount of time. Users will become very committed to your CRM initiative if they’re able to use some of their most requested features in a CRM system in a short amount of time. They will be Read More

Integrative CRM Enhances Midsize Business Agility and Performance


Customer relationship management (CRM) is more feasible and affordable than ever for midsize businesses. Learn what it takes to build a successful program in this report.

what is crm objective  for midsize businesses. Learn what it takes to build a successful program in this report. Read More

SaaS is Hot - is That Good Enough for you?


Find out what you really need to know in is the SaaS model right for you?

what is crm objective  sound decision? Find out what you really need to know in Is the SaaS Model Right for You? You'll learn about the pros and cons of SaaS , and the issues to consider before making a decision. You'll also get guidelines on which types of operations should opt for SaaS, and which ones should think twice. SaaS has a lot going for it—but is it right for your organization? Find out in Is the SaaS Model Right for You? Download your PDF copy today.   For assistance, please contact customer service. Hours: 8:00 Read More

2011 Customer Relationship Management Buyer's Guide: Innovations in CRM


Customer relationship management (CRM) has matured, and offers more choices than ever before. This buyer’s guide reviews the latest innovations in this software space, focusing on cloud, mobile, and social options, and includes a section on the range of customer-centric and process-oriented add-ons and applications available. The guide also includes valuable CRM resources, case studies, and a directory of CRM vendors.

what is crm objective  customer relationship management solution,mobile crm,cloud crm,social crm,cloud based crm,social media crm,windows mobile crm,cloud crm solutions,mobile crm software,crm mobile,crm cloud,crm windows mobile,social crm vendors,social crm tools,crm cloud computing Read More

Customer Relationship Management Showdown: Microsoft Dynamics CRM vs. Oncontact CRM vs. SageCRM


For this Showdown, we looked at all three of the main CRM modules: sales force automation, marketing automation, and customer service and support. To eliminate any chance of bias and to ensure a level playing field, all the criteria that make up these three modules in our CRM Evaluation Center were given equal weight and priority. In other words, no area of functionality was treated as being more important than any other.

what is crm objective  you need to know. What they do provide is a basic, high-level view of the general strengths and weaknesses of vendors' solutions right out of the box. However, the fact is that few businesses, if any, can use a CRM solution right out of the box. Every business has special requirements and priorities that need to be supported by any CRM solution it uses. Even within individual modules, the top-ranked vendor may not necessarily be the right one for your organization's needs. For example, Microsoft was the Read More

Why CRM Software is a Smart Investment in a down Economy


Find out more about why CRM is such a smart and timely investment for your small or midsized business in the white paper, crm: a business imperativ...

what is crm objective  CRM Software is a Smart Investment in a down Economy Is it really possible to grow your company during an economic downturn—and still cut costs? Fortunately, the answer is yes—and there's no better way to do it than with the right customer relationship management (CRM) software. By its very nature, CRM is one of the only technologies that can both increase your company's revenues and reduce its costs . And that's a pretty good combination during tough economic times. Find out more about why CRM is s Read More

Maximizer CRM 12: Salesforce Automation Certification Report


Maximizer CRM 12 is now TEC Certified for online evaluation of salesforce automation (SFA) solutions in the Customer Relationship Management (CRM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

what is crm objective  CRM 12: Salesforce Automation Certification Report Maximizer CRM 12 is now TEC Certified for online evaluation of salesforce automation (SFA) solutions in the Customer Relationship Management (CRM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary. Read More

Dynamics CRM: Customer Relationship Management (CRM) Competitor Analysis Report


This comprehensive, customer relationship management (CRM) knowledge base covers the full range of CRM functionality. Modeled especially to help clients requiring modern B2B or B2C solutions, it covers marketing automation, sales force automation, customer service and support, partner management, contract management and creation, project and team management, Internet sales, e-mail response management, analytics, and important technical criteria.

what is crm objective   Read More

Benefits of On-demand CRM over Traditional Installed-On-Premise CRM Software Solutions


The high price and complexity of traditional, installed, on-premise enterprise software has left small and medium businesses (SMB) unable to obtain true integrated customer relationship management (CRM) and enterprise resource planning (ERP) software. On-demand, software as a service is changing all that. The lower costs and the short implementation period for an on-demand customer relationship management solutions make it lucrative for smaller businesses.

what is crm objective  of On-demand CRM over Traditional Installed-On-Premise CRM Software Solutions The high price and complexity of traditional, installed, on-premise enterprise software has left small and medium businesses (SMB) unable to obtain true integrated customer relationship management (CRM) and enterprise resource planning (ERP) software. On-demand, software as a service is changing all that. The lower costs and the short implementation period for an on-demand customer relationship management solutions make Read More