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8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative
It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well

gartner definition of crm  competitive advantage. [ The 2006 Gartner Symposium Keynote: IT Must Think Differently, Act Differently and Be Different to Drive Business Growth, by Mark Raskino, et. al., October 19, 2006.] With no software to install or upgrade and no hardware to house and manage, on-demand CRM frees IT to be more innovative, responsive, and strategic for your organization. By leveraging an agile, on-demand platform, you begin seeing the benefits of CRM immediately. Concentrate on your business initiatives. There s Read More...
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » gartner definition of crm


The Wizardry of Business Process Management - Part 2
Part 1 of this blog series provided a lengthy discussion about business process management’s (BPM's) necessary parts-and-parcels, and the software category’s

gartner definition of crm  advice that analysts like Gartner preach to companies is that they need to espouse and achieve their viable business goals before they can get back to the mystical land of profitability. Many companies realize that the “Ruby Slippers” that will take them back to the comfort zone are a magic combination of processes and rules , and if one can figure out how to put them together and “click their heels,” one can have tremendous results even in the darkest and the most dour times like nowadays. As Read More...
Why CRM Is So Hard and What To Do About It: Data is key to making CRM work
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business

gartner definition of crm  the axle. It's why Gartner calls managing customer-related data the number one obstacle to getting a return on CRM investments. To fully exploit the power of CRM, and to realize its much-hyped promise, organizations must first recognize that customer-related data often resides in dozens, sometimes hundreds of separate databases, files and data feeds; they must then understand how to utilize all these information sources in a consistent way. Complicating this integration is the thorny fact that frequently Read More...
Three Es of CRM
With product lifecycles accelerating and pricing pressures increasing, organizations must focus on delivering unique customer experiences to differentiate

gartner definition of crm  focus of CRM initiatives, Gartner analyst Michael Maoz predicts that customer data integration will rise in importance, as part of the glue that connects the back office with front-office CRM investments. If organizations are to be successful in Phase II of the evolving CRM strategy, they will need to deliver on what Technology Solutions Company (TSC) has defined as the three E's of CRM: experience , execution and equity . More and more, companies are developing new business models or retooling Read More...
Sword Ciboodle-One More BPM-Centric CRM Provider
What does BPM have to do with CRM? Sword Ciboodle can tell you. The vendor delivers process-based customer interaction solutions to contact centers to improve

gartner definition of crm  to the analyst firm Gartner . Similarly, the average payback period for a Sword Ciboodle implementation is 29 months, and Sword Ciboodle reduces the average handling time by an average of 23 percent, to within 3 months. Finally, Sword Ciboodle differs from other companies in that the flexibility and customizability of the implementations allows the company to easily integrate new channels, such as social media, into the customers’ offerings. TEC: Has your competitive landscape changed of late (and Read More...
Extending CRM Concepts in ERP Systems
If you're a manufacturer or distributor considering an enterprise resource planning (ERP) system with an integrated customer relationship management (CRM

gartner definition of crm  crm in erp,crm module in erp,erp,what is erp,what is a crm,crm crm,in crm,crm,it crm,crm on,what is crm,crm and,baan,siebel,cmr Read More...
Fear of the Unknown, the Art of War, and Competitiveness
It is not unusual to use the metaphor of war to construct theories of business competition—substituting competing vendors for the mortal enemy. But what about

gartner definition of crm  Microsiga,competition,Latin American software market,market variations,enterprise software,competition factors,consumer education,protectionist policies,business objectives,enterprise management Read More...
CRM Selections: When An Ounce Of Prevention Is Worth A Pound Of Cure Part One: The CRM Selection Challenge
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding of their functional and

gartner definition of crm   Read More...
The Art Of Distributed Development Of Multi-Lingual Three-Tier Internet Applications
In this article we describe author's experience with the distributed development of multi-lingual three-tier Java/ CORBA/database Internet applications. We

gartner definition of crm  Art Of Distributed Development Of Multi-Lingual Three-Tier Internet Applications Introduction In this article we describe the author's experience with the unconventional development of Internet applications. They were developed for a Suisse bank as a joint cooperation between the author located in Belgrade, Yugoslavia, and a Suisse software development company. The software was developed in a distributed fashion without any physical access to the production site. Due to the very strict bank's security Read More...
Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing
Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and

gartner definition of crm   Read More...
Analysis of TeleCommunication Systems, Inc. Release of Menu Driven Wireless Web Capability For SMS
The advent of menu driven wireless web capabilities for SMS (Short Message Service) will allow carriers to offer their subscribers fully personalized web based

gartner definition of crm  sms,TeleCommunication Systems,Driven Wireless Web Capability,wireless carriers,TCS Short Message Service Center,SMSC,TDMA,GSM networks,menu driven wireless web capabilities for SMS,Short Message Service,internet sms,sms service,sms text messaging Read More...
CRM Without Workflow Is Not CRM: How to Maximize Sales and Service Productivity
Since there are multiple vendors offering hosted customer relationship management (CRM) applications, the buyer’s toughest decision is finding a vendor that

gartner definition of crm  Without Workflow Is Not CRM: How to Maximize Sales and Service Productivity CRM Without Workflow is not CRM: How to Maximize Sales and Service Productivity If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Intuit products and services assist customers in North America, Asia, Europe and Australia, with offices in the United States, Canada, the United Kingdom and other locations. Inutuit has completed the purchase of certain products Read More...
Forecasting Total Cost of Ownership for Initial Deployments of Server Blades
For organizations deploying many servers, total cost of ownership (TCO) analyses favor blade over rack-optimized systems. Blade server systems—reducing both

gartner definition of crm   Read More...
Infor’s Acquisition of PeopleAnswers Foregrounds Big Data Behavioral Analysis of Employees
Infor has announced the acquisition of PeopleAnswers, a company specializing in predictive talent analytics. PeopleAnswers’ application maps the behavioral DNA

gartner definition of crm   Read More...
The Value of Measuring End-User Experience from a Global Point of Presence
As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with

gartner definition of crm  Web Application Monitoring,Web Application Delivery Chain,monitoring of application performance,web application monitoring service,end user experience,ManageEngine,ZOHO Corporation Read More...
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