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Abstract:
In today’s global marketplace, subtle and complex changes in consumer relationships can directly impact your brand equity,
owing mainly to an unprecedented glut in information. Add to this consumer expectations for seamless, consistent service,
and you’ll find it a challenge to attract, serve, and re (...)
Excerpt related to
e crm whitepapers:
E-CRM in Your Enterprise. Source: Aalpha. Document ... CRM)
model today? Download <strong>E-CRM in Your Enterprise</strong>. Comments: ...
Published:
2010-03-11
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Abstract:
The master/subordinate customer relationship management (CRM) tenant approach facilitates a common set of workflow, record
awareness, and data synchronization options across a variety of large-scale CRM instances. Based on years of research and
development expertise, this approach lends itself not only t (...)
Excerpt related to
e crm whitepapers:
The Challenges of Multitenant-aware CRM Instances with Entity and Function Commonalties. Source: Slalom Consulting.
Document Type: White ...
Published:
2010-07-15
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Abstract:
Your Challenge: Get Decision Makers' Approval for The Three E's of CRM. Specific, Measurable, Achievable, Relevant and Time-Bound.
With product lifecycles accelerating and pricing pressures increasing, organizations must focus on delivering unique customer
experiences to differentiate themselves from the (...)
Excerpt related to
e crm whitepapers:
Your Challenge: Get Decision Makers' Approval for The Three E's of CRM. Specific, Measurable, Achievable, Relevant
and Time-Bound. With product lif...
Published:
2010-03-11
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Abstract:
When government agencies use a customer relationship management (CRM) solution for e-service, they can deliver timely information,
put citizens in control, and improve the agency’s communication with its constituents. Citizen satisfaction will improve while
you save budget dollars. And with the proper (...)
Excerpt related to
e crm whitepapers:
... Source: C2 CRM. Document Type: White Paper Description: When government agencies use
a customer relationship management (CRM) solution for e-service, they can ...
Published:
2010-03-11
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Abstract:
Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer. Find Free Guidelines and Other
Solutions to Define Your Acquisition In Relation To Social CRM. Most of your customers and prospects expect you to be involved
in social media—and they’ll be more likely to do (...)
Excerpt related to
e crm whitepapers:
Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer. Find Free Guidelines and Other
Solutions to Define Your...
Published:
2010-03-11
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Abstract:
Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships
and enhance their brand. To manage this conversation effectively, you need solutions that help you capture and analyze a massive
amount of social media data and prepare an appr (...)
Excerpt related to
e crm whitepapers:
Retailing in a Social Media World: Connect with Shoppers to Boost Market Share. Source: SAP. Document Type: White Paper Description
...
Published:
2011-03-15
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Abstract:
Customer relationship management (CRM) solutions can help you achieve success by managing your company’s customer-facing
processes and implementing a customer-centric vision. But to make the most of CRM’s benefits, you should weigh and consider
the options by answering key questions about your proces (...)
Excerpt related to
e crm whitepapers:
CRM: The Essential Guide. Source ... capabilities. Find out key CRM principles,
and how to best mitigate the cost of CRM implementation. ...
Published:
2010-03-11
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Abstract:
Companies that provide superlative service keep their customers satisfied and loyal. It’s particularly important to deliver
great customer service on the web—which is why great web self-service should be a company’s top priority. Unfortunately, many
executives who would have a heart attack if their (...)
Excerpt related to
e crm whitepapers:
The Insider’s Guide to Great Customer Service on the Web. Source: RightNow Technologies. Document Type: White Paper Description:
Companies ...
Published:
2010-03-11
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Abstract:
Customer demand has pushed customer relationship management (CRM) business solutions to higher levels of technological innovation
and integration resulting in more user-friendly and cost-effective solutions that deliver measurable results to both the users
and the organization. In this paper we outline h (...)
Excerpt related to
e crm whitepapers:
CRM Transformation and Innovation to take Organisations into 21st Century. Source: Gush*. Document Type:
White Paper Description: Customer ...
Published:
2010-03-11
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Abstract:
Got CRM? CRM Software Guide for Small Business. Get Free Reports Related To CRM Software. There are many articles on customer
relationship management (CRM) and its benefits. These articles are usually targeted towards large organizations, and don’t
focus on the needs and objectives of small business own (...)
Excerpt related to
e crm whitepapers:
Got CRM? CRM Software Guide for Small Business. Get Free Reports Related To CRM Software. There are many articles on customer
relationship manageme...
Published:
2010-03-11
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Abstract:
The number of leads captured from conventional channels is steadily declining due to the increasing importance of web sites.
While Web analytic and e-mail marketing solutions provide useful data, they do nothing to capture leads. If there was a service
that could prospect all your web site visitors, woul (...)
Excerpt related to
e crm whitepapers:
... of web sites. While Web analytic and e-mail marketing solutions provide useful data,
they do nothing to capture leads. If there ...
Published:
2010-03-11
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Abstract:
In today’s fast-paced marketplace, communications must support the buying process to improve top- and bottom-line performance.
Sales and marketing should work together. But to make your marketing streamlined, automated campaigns need to be deployed.
Discover 10 hands-on tactics you can start using toda (...)
Excerpt related to
e crm whitepapers:
Influence the Buying Process with Automated Marketing: 10 Tactics for Improving Revenue and ROI Now. Source: Engagement Systems.
Document ...
Published:
2010-03-11
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Abstract:
When crafting an e-mail marketing campaign, a few guidelines should be followed in order to maximize its effectiveness. Believe
it or not, e-mail marketing is not only an art, but a science as well. Carefully balancing the needs of the audience, properly
communicating your inspiring message, and using th (...)
Excerpt related to
e crm whitepapers:
The Art and Science of E-mail Marketing. Source ... effectiveness. Believe it or not, e-mail
marketing is not only an art, but a science as well. ...
Published:
2010-03-11
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Abstract:
While companies are investing heavily in e-commerce and e-service deployments, the customer is in the driver’s seat. Customers
are influenced by the quality of the Web sites they visit, and their perceptions are increasingly shaped by their experiences
with social networking sites. Learn how companies (...)
Excerpt related to
e crm whitepapers:
... Source: SAP. Document Type: White Paper Description: While companies are investing heavily in e-commerce
and e-service deployments, the customer is in the driver ...
Published:
2010-09-01
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Abstract:
Customer service has long been an "island unto itself," where efficiency and volume—and not building customer relationships—have
reigned supreme. But priorities are changing. The mission now is to serve better, faster, cheaper—and to make more money in
the process. Best-in-class customer service or (...)
Excerpt related to
e crm whitepapers:
Tame the Two-headed Monster: Cost Efficiency and Revenue in Customer Service. Source: RightNow Technologies. Document Type:
White ...
Published:
2010-03-11
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Abstract:
Teen purchasing power is enormous, but teens are a fickle demographic. As online marketing strategies shift from customer
acquisition to customer retention, understanding teen purchasing behavior is vital for companies wanting to establish long-term
relationships with teens. Discover how online retailers (...)
Excerpt related to
e crm whitepapers:
Engaging Teens Using Live Chat: Shifting Online Strategy Focus. Source: 24-7 INtouch. Document Type: White Paper Description:
Teen ...
Published:
2010-03-11
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Abstract:
Building customer relationships requires six key elements to be in place and working together to maximize your customer relationship
management (CRM) investment. Because these strategies are synergistic, one missing piece can have an impact on the effectiveness
of the other parts. Find out about the six (...)
Excerpt related to
e crm whitepapers:
Improving CRM Investments: Optimizing the Customer Life Cycle with Intelligent Marketing Automation. Source:
Engagement Systems. Document ...
Published:
2010-03-11
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Abstract:
This report reviews how one company made the strategic decision to replace the legacy systems built to support the old organizational
structure with a new system that revolves around customers, not vehicles. The new system consists of fully integrated components,
with a customer relationship management ( (...)
Excerpt related to
e crm whitepapers:
... vehicles. The new system consists of fully integrated components, with a customer relationship management
(CRM)-based frontend. ...
Published:
2011-03-18
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Abstract:
Maybe you’ve already invested in an e-commerce site for your business. However, to fully maximize its potential, it must
be integrated with your accounting system. If not, your staff may be wasting valuable time re-entering inventory and customer
data from one system into another. Save time, reduce lab (...)
Excerpt related to
e crm whitepapers:
Why Do Companies Install “Connected” E-commerce Solutions? ... Download <strong>Why
Do Companies Install “Connected” E-commerce Solutions?</strong>. ...
Published:
2010-03-11
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Abstract:
Spam considerably lowers user productivity, as it delivers unwanted, irrelevant, or anonymous e-mail messages. The best way
to manage the incidence of spam is to measure it. The Spam Index—a tool for measuring improvement in spam control systems
and for comparing spam control performance with competito (...)
Excerpt related to
e crm whitepapers:
The Problem with E-mail: Is There a Link Between Less Spam and Superior Business Performance? Source: Sendio.
Document Type: White ...
Published:
2010-03-11